In the business
world, in the academic world, and in casual conversation, it is not uncommon to
hear the phrase "The other thing is…" This is followed by a new topic
of conversation, or a new element to the same topic, not previously discussed.
There are plenty of
times when it is perfectly appropriate and reasonable to begin a sentence that
way, but I have a proposition worth
considering: If you say "the other thing is…" multiple times in the
same conversation, or during the same business meeting, or during the same
lecture or presentation, you probably need to spend more time organizing your
thoughts.
The reason I say so
is because most things people discuss are about multiple things. If you only
have one thing left to discuss, then fine; talk about "the other
thing." In that case, there truly is one "other thing" left to
say, and that thing genuinely is the
other thing. If, on the other hand, there are multiple things yet to discuss,
then whatever else you have left to discuss is not the other thing. Instead, it's one of many "other things."
Talking about the other thing gives the listener the
impression that there is only one consideration left. If you keep bringing up
two, three, four, many "other things" means that you're simply in the
middle of what you have to say. No one knows when you'll wrap things up. No one
knows how many other things you might want to talk about. No one knows whether
now is a good time to ask a question. No one knows anything.
Should I take a
bathroom break before I listen to the other thing, or after? Is now a good time
to freshen my drink? You said something a moment ago that I wanted to respond
to, but I wanted to give you time to finish; should I respond now, or wait even
further? How is what you are about to say related to what you just said? Is it
something altogether new, or something that naturally follows from the previous
thing.
Tasked with making
some kind of mental catalog of the information you've just shared with me,
seven various "the other things" presented to me in succession places
the entire organizational burden on me, the
listener, when it should rather be on
you, the speaker. In that case, it's even a little rude.
Worst of all, you've
presented your ideas as an unstructured whole. How do you bake bread? You add
flour to a mixing bowl. The other thing is, you add milk. The other thing is,
you add eggs. The other thing is, you add yeast. The other thing is, you add salt.
The other thing is you put it in the oven.
Who on Earth can
make sense of a recipe like that? Tell me what the ingredients are, so that I
can make a shopping list. Give me an idea of how much of everything I need.
Should I start pre-heating the oven as soon as I have the ingredients ready, or
will we be waiting hours for the dough to rise first? Give me some idea about
what I'm in store for, for heaven's sake!
Not every
conversation or presentation is a recipe for bread, but if you care about your
audience and want them to understand your ideas, take a moment to collect your
thoughts. Make an effort to present them in a way that lends itself to
knowledge retention. Present your points in some kind of logical order. If
possible, announce your intentions and the scope of what you're about to say.
Of course, some
people say "the other thing is…" just as a generic transition from
one thing to another. Their thoughts are perfectly well organized, and this is
just a verbal transition. And yet, this is one of those verbal tics that ought
to be minimized, no different than "um" or "ah" or
"like." It might be organizationally harmless, but it's ineloquent.
And if you happen to be talking to someone who expects some orderliness to the
conversation, it's distracting.
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